11 Most Expensive Watch Brands Only the 1% Can Afford

11 Most Expensive Watch Brands Only the 1% Can Afford

If you want the best of timepieces, maybe you also want to know the most expensive of them all. These are the top 11 priciest watch brands that the world ever seen. 

Watch Spinner vs Watch Winder: These Are Different? Reading 11 Most Expensive Watch Brands Only the 1% Can Afford 10 minutes Next 7 Most Expensive Cartier Watches Ever Sold

Ever glanced at your smartphone to check the time and thought, "Why on Earth would anyone spend a fortune on a watch these days?" Well, my friend, welcome to the realm of luxury timepieces. Where the question isn't just about what's on your wrist, but what your wrist says about you.

We're diving into an exclusive club where the membership fee isn't paid in annual dues but in the number of zeroes on a price tag. So, buckle up—or should I say, clasp up?—as we explore the most expensive watch brands that only the rich can afford. 

A little disclaimer: the prices range we show come from each brand's entry-level to their most wathces pieces ever sold. These numbers are ballpark figures to give you a feel for the brands—they can wiggle around based on lots of factors. So, here we go.

Related to: 10 Most Expensive Watches Ever Sold at Auction : The Price of Prestige

Patek Philippe

Price Range: $18,000 - $11,000,000

11 Most Expensive Watch Brands Only the 1% Can Afford

In the echelons of luxury watchmaking, Patek Philippe sits comfortably at the top. Revered not just for its horological prowess but as a status symbol that whispers timeless elegance and exclusivity. 

What sets Patek Philippe apart isn't just their unparalleled craftsmanship or their perfecting their art since 1839. It's their commitment to tradition and innovation, often wrapped in a package so sophisticated it could make a Swiss banker blush. 

And if you're wondering why owning a Patek is like holding a piece of horological history, consider this: they hold records for some of the most expensive watches ever sold at auction. 

Richard Mille

Price Range: $30,000 - $8,360,000

Richard Mille most expensive watch

If Patek Philippe is the classic symphony, then Richard Mille is the electric guitar solo that demands attention. Born at the turn of the millennium, Richard Mille quickly established itself as a brand synonymous with innovation, technology, and designs so bold they could scare a seasoned investor. 

And let's not forget the celebrity endorsements that have made Richard Mille a household name among the rich and famous. Ever seen a tennis pro smash a serve with a watch worth more than a luxury sedan? That's the Richard Mille effect—unapologetically extravagant, unyieldingly modern. 

Read also: 7 Most Expensive Richard Mille That Only Billionaire Can Afford

Vacheron Constantin

Price Range: $15,000 - $11,000,000

Most Expensive Watch: Vacheron Constantin

Stepping into the world of Vacheron Constantin is like entering a time machine set to the 18th century, only to find that the craftsmanship and elegance of that era are thriving better in the 21st century. 

As the oldest continuously operating watch manufacturer, Vacheron Constantin has been crafting timepieces without interruption since 1755. Embodying a legacy of watchmaking that few can rival. Thus

In the world of Vacheron Constantin, every second ticks with the weight of tradition and the promise of legacy. This, my friend, is the oldest and one of the most expensive watch brands world ever seen.

Audemars Piguet

Price Range: $15,000 - $892,000

11 Most Expensive Watch Brands Only the 1% Can Afford Audemars Piguet

Daring to break the mold, Audemars Piguet crafted a legend when they introduced the Royal Oak in 1972, forever changing the landscape of luxury watchmaking. Before the Royal Oak, the idea of a luxury sports watch in stainless steel was unheard of.

Audemars Piguet didn't just challenge this norm; they shattered it. Creating a timepiece that married the ruggedness of a sports watch with the sophistication of a luxury piece. It was an audacious move that cemented their place in horological history. 

Owning an Audemars Piguet is like joining an elite club of those who appreciate beautyinnovation, and ideal to reject conventions. And if you're wondering about the brand's legacy, consider this: it remains one of the few luxury watch companies still in the hands of its founding families, a testament to their commitment to excellence through generations.

103 reviews
$1,245 $2,199
99 reviews
64 reviews
112 reviews
$1,499 $2,259
91 reviews
146 reviews
$1,049 $1,499
108 reviews
131 reviews
$675 $1,395
105 reviews

A. Lange & Söhne

Price Range: $11,200 - $852,000

A. Lange & Söhne

Emerging from the ashes of post-war Germany, A. Lange & Söhne has reclaimed its position as a purveyor of fine timepieces. After being expropriated following WWII, the brand made a triumphant return in 1990. Once again crafting watches that rival the best in Swiss luxury. 

Known for their distinctive designs, meticulous hand-finishing, and the double assembly of their movements, A. Lange & Söhne watches showcase what happens when you combine traditional horology with relentless perfectionism. 

Wearing an A. Lange & Söhne is more than a statement of luxury. It's a nod to history and a bow to the artistry that can only be found in the quiet precision of German engineering. My favorite singer, Ed Sheran, wears a white gold A. Lange & Söhne Zeitwerk in one of his concerts. 

F.P. Journe

Price Range: $30,000 - $1,167,000

F.P. Journe

In a world where tradition often overshadows innovation, François-Paul Journe has charted a different course. With the motto "Invenit et Fecit" (invented and made) guiding his every creation, F.P. Journe stands as a beacon of innovation in luxury watchmaking.

Unlike brands that lean heavily on their heritage, F.P. Journe has built its reputation on pushing the boundaries of what's possible, crafting watches that are as innovative as they are exclusive. Producing no more than 1000 watches per year, ensuring that each watch carries quality befitting the brand name.

Read also: 5 Best Watch Winder for F.P. Journe Collections

Jacob & Co

Price Range: $15,000 - $20,000,000

he Billionaire Timeless Treasure

Founded by Jacob Arabo in 1986, this brand quickly became synonymous with luxury that dares to be bold and opulent. Known for their extravagant designs that combine dazzling diamonds and precious metals with complex mechanical movements, Jacob & Co. watches are not just timepieces; they're wearable art. 

Whether it's a watch with a miniature working model of the solar system or a timepiece encrusted with over 200 carats of diamonds, Jacob & Co. challenges the conventional boundaries of watchmaking and jewelry design. 

This brand introduced one of the most expensive watches the world has ever seen, the Billionaire Timeless Treasure, which auctioned out at $20 million. 


Price Range: $10,000 - $1,342,700


In the heart of the Swiss Jura Mountains lies Blancpain. A brand that prides itself on its heritage of never producing a quartz watch. A brand that was founded in 1735, thus the oldest surviving watch brand in the world. 

With a firm belief that the soul of a watch lies in its mechanical movement, Blancpain has consistently pushed the envelope of what's possible, from creating the world’s smallest movement to developing one of the most complicated wristwatches. 


Price range: $12,000 - $30,000,000


Or, the watch of the kings. No list of luxury watch brands would be complete without mentioning Breguet. A brand whose name is entwined with the history of watchmaking itself. Founded by Abraham-Louis Breguet in 1775, the brand has been at the forefront of numerous innovations that have shaped the industry, including the invention of the tourbillon.

Known as the "watchmaker of kings," Breguet’s clientele has included some of the most influential figures in history, from Napoleon Bonaparte to Queen Victoria. The brand's signature coin-edge cases, guilloché dials, and blue pomme hands are not just design elements; they're hallmarks of a legacy that has defined elegance and sophistication for centuries. 

However, when talking about Breguet, no ears should be left without mentioning the famous Breguet Grande Complication Marie Antoinette. This watch is rumored to have been commissioned by one of the late French queens, Marie Antoinette, lovers. With detail and finesse craftsmanship, this watch took 40 years to complete, 34 years after her majesty's execution. 


Price range: $28,000 - $55,000,000

 most luxury watch brand: Graff, graff diamonds the fascination

Graff, a name that resonates with unmatched luxury in the world of high jewelry, has extended its expertise and passion for the finest gemstones to the realm of watchmaking. 

Renowned for sourcing and crafting some of the world’s most extraordinary diamonds, Graff watches embody this legacy through timepieces that are as much a marvel of precision engineering as they are of breathtaking beauty. Each watch is a canvas for showcasing the splendor of diamonds and precious stones, masterfully integrated into designs that push the boundaries of watchmaking and jewelry. 

While Graf's focus is not watches, its timekeeper is still priced around $100,000. A cheap price for unmatched beauty for the wealthy, r-right?

Read also: The 6 Most Expensive Rolex Ever Sold Will Leave You Speechless


Price range: $6,100 - $17,000,000 


Perhaps no other name in the watch industry commands as much reverence and recognition as Rolex. Synonymous with precision, durability, and prestige, Rolex has transcended its status as a watchmaker to become an icon of success and achievement. 

Beyond its allure as a symbol of luxury, Rolex is celebrated for its innovations in watchmaking, from the creation of the first waterproof wristwatch, the Oyster, to the development of the Perpetual rotor self-winding mechanism. 

Yet, what truly sets Rolex apart is its commitment to excellence in every aspect of its timepieces, from the meticulous selection of materials to the rigorous testing each watch undergoes. Rolex watches are designed to withstand the extremes, proving that luxury and toughness can coexist. 

Conclusion to The Most Expensive Watch Brands

Embarking on this journey through the world's most expensive watch brands reveals more than just the price tags that define them; it uncovers the stories of innovation, craftsmanship, and heritage that resonate within each timepiece. 

Along with its strong story and sleek design, my favorite is Breguet. How about yours? Which one is your favorite? Or, maybe you can decide after walking though more of our selected news here.

Enigwatch Watch Winder

Enigwatch offers a selection of the finest watch winders at an accessible price, available in both the United States and Dubai. Our extensive selection includes luxury watch winders and secure safe boxes. These gorgeous automatic watch winders boxes are the perfect match for your collection of luxury timepieces collections. Our top-selling products, including the Impresario Series, Virtuoso Series, and Yachtline Series, match perfectly with premium watch brands like Rolex, Omega, Audemars Piguet, Patek Philippe, Panerai, Invicta, Tissot, and Hublot.

Related Posts

Best Watch Winders in Fujairah

5 Best Watch Winders in Fujairah: 2024's Game-Changers!

Top 5 Best Watches for Soccer Player

Top 5 Best Watches for Soccer Player

patek philippe most expensive watch

Can You Afford Patek Philippe Most Expensive Watch? Let's Find Out!

6 Best Fitness Watch in The Market You Have to Know About!

6 Best Fitness Watch in The Market You Have to Know About!

Best Watch Winders in Ajman

5 Best Watch Winders in Ajman: Keep Your Timepiece Ticking!

7 Most Expensive Audemars Piguet Watches Only for The Rich

7 Most Expensive Audemars Piguet Watches Only for The Rich


Join our mailing list to receive insider updates on our latest collections, invites to private events, and other personalized offerings.